Named one of 25 most influential People in the Meeting Industry

Vice Chairman of MPI International & Co-Founder EventModelGeneration (EMG)
Roel Frissen
The Netherlands-based Frissen first made a splash as the managing director of Parthen Group, a company that provides registration software, meeting supplies, registration services, and venue finding. In that role, he steered his company in the direction of environmentally friendly practices such as sourcing sustainable products (like event badges and lanyards), and the use of carbon offsets. He also played a key role in the formation of the First European Chapter of the Green Meetings Industry Council (GMIC) and he is the vice chairman of MPI. But it is his work in EMG that has earned him inclusion on the list this year. Together with his business partner Ruud Janssen, Frissen is exploring ways to merge the disciplines of business modeling, meeting design, meeting architecture, service design, content design, and event ROI into a logical whole that can turn those models into practical tools for crafting innovative and sustainably successful events.

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